Avanti Slingshot Integration with BCC Mail Manager

Updated for 2025

Duncan Ellis | January 2, 2019

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Avanti Slingshot is a powerful Print MIS platform that connects “islands of automation,” eliminating breakpoints in workflow and providing print providers with the information needed to run efficient, profitable operations.

BCC software is the leader in mailing software solutions, optimizing postage costs, improving data processing and providing integrated access to a wide array of data marketing services.

BCC Software Mail Manager Full Service™ is a USPS® CASS/PAVE™ certified platform that is fully integrated with Avanti Slingshot’s leading Print MIS software and provides direct mail jobs a two-way integration that automatically calculates postage costs based on type/method/sort without the need to maintain postage rate tables within the Avanti Slingshot database.  This capability makes it easy to provide accurate estimates and sales orders.

No two direct mail campaigns are the same and each has different data processing needs such as address validation, removing duplicates, formatting, return files and reports. By integrating  automation capabilities of BCC Mail Manager, mailers will save countless hours of manual entry of the mailing data and setup templates into Avanti Slingshot, with eliminating errors and minimizing labor cost.

Postage tasks can be completed by a single person with minimal training, using a single point of entry. This virtually eliminates the need to wait for data processing which has long been an efficiency loss to print & mail shops. Avanti Direct Mail Management module with BCC Mail Manager streamlines workflow by reducing the points at which manual intervention is needed for a direct mail job to reach the production floor, and ultimately enter the mail stream.

This is the first advanced integration with BCC Mail Manager™ for any Print MIS system and it creates an industry first end-to-end automated all-in-one Direct Mail Management solution.

Until now, mail jobs would be passed between departments and systems several times before the customer could receive an estimate. Now with Avanti and BCC Software’s automation, the solution will process all submitted variable data to determine type/method/sort and rate for the postage task and create the mail.dat file for the mailing.  This information will then update the job’s drop counts with actual list counts from the certified file including the update of required postage (updates the postage task) and a request check for postage or release postage on escrow (if needed).

Avanti Slingshot’s Direct Mail Management module with BCC Mail Manager integration is the only Print MIS workflow that:

Eliminates the risk of calculating postage costs from erroneous specifications when the mailing list is processed
Creates a single point of data entry, reduced labor costs, while minimizing potential errors
Centrally locates critical mail job information into a work/sales order for quick access
Generates accurate drop and postage information based on business requirements that impact mail sorting rules.
Final piece counts and postage costs for the sales order are updated and any subsequent updates or changes are automatically populated into the postage task enabling seamless reconciliation.

Avanti's open and modular platform allows a mailer or marketing service provider to have a single database or system of record for direct mail jobs, delivering complete control and transparency while gaining time, saving money by avoiding re-work and waste and adding consistency by automating repetitive tasks.